Journal

Capsule I Spring 2024

Andrea Mirabassi @ 2024-04-04 18:26:43 +0200

The first Capsule of the Lorena Antoniazzi Spring/Summer 2024 Collection looks like a renewed wardrobe designed to combine a sporty attitude with an elegant allure, according to the maison's code. Divided into color blocks, first of all white and beige, it suggests combinations for total look monochromatic or radiated by brushstrokes of color from which to draw in the blocks of pink, orange and blue. The inspiration comes from the past, a current and modern past that Lorena Antoniazzi carries into the contemporary. By translating the global movement of women emancipatio, the woman is presented with a new image: Riprendendo il movimento globale di emancipazione...

Chalet FW23 Collection

Andrea Mirabassi @ 2023-11-27 17:15:40 +0100

For the Fw23 Collection Lorena Antoniazzi launches the "Chalet Capsule Collection" thought for the mountain, combining techincal needs and attention to details, exclusivity and style. They are sporty chic products for relaxing times on the mountain villages. The Capsule, almost bi-color,  is composed by black&white plus a soft touch of Navy and electric blue. Oversize down jackets with tech zippers and knitted details. Rubbed metal accesories for a sporty touch. Color block outerwear in white, grey and black with waterproof treatments. B&W tartan for down jackets and shirts. Black Scuba for sportswear and apres-ski pants. Sweatshirts bouclè effect, anorak and...

Lorena Antoniazzi’s new FW23 ADV Campaign

Andrea Mirabassi @ 2023-08-29 08:40:11 +0200

Lorena Antoniazzi chooses Carla Bruni as the muse of its FW23’s ADV Campaign. Style icon, with her charismatic personality and her class, Carla Bruni represents the authentic Italian sprit and the values that are the core of the Maison. “The Italian knitwear and cashmere craftsmanship is unique, because there is a Savoir-Faire, a knowledge of the cut, a level of quality that are astronomical. The fact that all these wonderful clothes are made in Italy, makes me even prouder and happier to represent the brand. For me, Italy is really my roots, my land, my language.” Carla Bruni, on the...

Lorena Antoniazzi /for/ Emu - A special project for Milan Design Week 2023

Andrea Mirabassi @ 2023-04-18 14:44:02 +0200

  Chalet Home Experience The idea of “dressing” with fine yarns Rio R50, the iconic EMU chair designed by Cristell - Gargano, was born from the skilful encounter between two Made in Italy excellences, EMU and Lorena Antoniazzi, a luxury brand specializing in high-end knitwear. The collection of cushions and plaids is inspired by the FW23 “Chalet” capsule collection by Lorena Antoniazzi and made with different textures such as braids, fur-effect stitch, jacquard and stars, in a color palette that goes from white to leather, passing through melange gray to black. Chalet - Home Experience on preview during Milan Design...

Milan Boutique Via Della Spiga 36

Greta Acquaviva @ 2023-03-06 13:00:15 +0100

Lorena Antoniazzi marks an important step in the growth of her flagship stores thanks to the creation of a new concept in via della Spiga 36 in Milan. The boutique wants to convey the values ​​of Italian spirit and craftsmanship that have been the pillars of the company since its origins, allowing it to consolidate itself in the world of luxury. The space is characterized by clean lines that frame the items on display in order to highlight and enhance them. The sustainable materials, with warm and comfortable colors, create an intimate and welcoming context capable of putting the customer...

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