LORENA ANTONIAZZI TRACEABILITY SYSTEM

The traceability of a product has an informative function that guarantees the origin of the Lorena Antoniazzi branded garments, from spinning to weaving up to the individual treatments to which each element of the collection is subjected.

HOW IT WORKS

In 2013, the company patented an innovative digital system that allows the customer to access all stages of the creation of the garments.

In fact, as evidence of this commitment to guaranteeing quality, transparency and ethics, each Lorena Antoniazzi garment is equipped with a QR Code that tells its life, from the yarn to the finished product.

A PRODUCT GUARANTEE

The list of phases of a product is essential to create a real "story" of the garment itself. The traceability system represents a tool to guarantee the trust between the producer brand and the final consumer.